Responsibilities:
Build and manage customer portfolio to improve volumes, margins, credit metrics, and business development.
Monitor Company performance and create marketing strategies for profitability against performance targets in line with the Company’s strategic plan
Identify emerging business and revenue generation avenues in the market and develop business plans to capture growth opportunities.
Evaluate financial aspects of product development including budgets, expenditure, appropriations, return-on-investment and profit-loss projections.
Manage and co-ordinate staff and distributors on marketing campaigns & promotions in line with the Company’s strategy
Develop products and methods for client retention and ensure overall good customer relations across operations
Proactively liaise and communicate with all business units within the company to ensure customer’s requirements are met and exceeded
Offer support to wholesalers, distributors and retailers on product matters including stocking, pricing and merchandising.
Maintain a sales portfolio and recruit new commercial customers to grow business size and increase market penetration.
Maintain records of industry trends and provide market intelligence on competitors’ pricing, market share and activities.
Take the lead in commercial tender identification, compilation, submission and lobbying.
Observe Company brand management and formulate public relations policies, procedures and controls
Take charge of budget formulation and stewardship for the department and provide Company marketing reports.
Qualifications:
Bachelor’s degree
Five (5) years working experience in a sales and marketing environment with expertise in:data
Account management
Business development
Budgeting
Market research & intelligence
Sales performance tracking and reporting
Marketing & Sales strategy
Experience in the oil industry will be an added advantage
Excellent analytical, negotiation, communication, interpersonal and public relations skills.
Excellent Supervisory, organizational and co-ordination skills
Creative thinker with attention to detail and ability to prioritise.
Team Player
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