Business Development Manager General Manager

Job Purpose: To accomplish business development activities by researching and developing marketing opportunities and plans; implementing sales plans and generate income for Amaica.
 
Job Duties
 
Achieves Amaica’s marketing and sales operational objectives by marketing the products and coming up with sales information and recommendations to strategic plans and reviews;
Preparing and completing sales action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; identifying trends;
Meets marketing and sales financial objectives by forecasting  preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
Determines annual and gross-profit plans by forecasting and developing annual sales quotas for various outlets; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans where necessary.
Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.
Improves Amaicas’s products marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging and/or presentation; coordinating new product development.
Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
Protects organization’s value by keeping information confidential.
Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
Accomplishes marketing and organization mission by completing related results as needed.
Skills / Qualifications: Relevant Experience, Financial Planning and Strategy, Marketing Concepts, Market Positioning, People Management, Territory Management, Sales Planning, Competitive Analysis, Customer knowledge, Product Development, Client Relationships, Creative Services
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