We are seeking a creative, dynamic and motivated Brand & Marketing Associate to join our team at RSM Eastern Africa. The desired candidate will support the firm’s Brand & Marketing Coordinator to execute the firm’s marketing strategy and ensure consistent brand and social media compliance.
Responsibilities
Assist in the update and design of the firm’s regional marketing materials, including tax guides/alerts, capability statements, newsletters, the firm’s profile, recruitment posters, business booklets, and other promotional materials.
Assist in the creation and design of social media, website, and email campaign graphics using applicable design software.
Support the social media strategy by creating, scheduling, and managing content across all platforms.
Monitor social media trends, engagement, and analytics to improve content performance.
Assist in the creation of photo and video content, including capturing, editing, and posting.
Assist in organizing the firm’s client events, including seminars, webinars, client entertainment, charity, and sponsored events.
Maintain the client calendar of events and coordinate these in a timely manner, including assisting with client feedback and surveys.
Maintain the firm’s client and non-client register, create a database of internal CVs using RSM branding guidelines, and organize business card designs and photoshoots for new joiners.
Identify tender/proposal opportunities by scanning media and websites, and assist in the branding of departmental proposals using updated standard templates.
Assist in the recording and follow-up of weekly proposals, tracking business development activities, and supporting internal communications such as greetings and holiday cards, along with general administrative roles as needed.
Outcomes
Improved design quality in terms of creating visually appealing and brand-consistent marketing materials.
Increased social media engagement, growth in followers, and improved brand visibility across platforms.
Consistent posting of curated content, meaningful interactions with audience and monitoring of key social media metrics leading to actionable improvements in content strategy.
Actively developing technical skills on the job and through formal training and complying with the firm’s CPD requirements.
Ability to represent the firm at various events and portray a positive image of self and the firm and create a business network.
Ensuring the social media strategy is executed efficiently.
Assist in the maintenance of marketing databases as required.
Ensured that technical newsletters/articles/bulletins are branded on timely basis.
Ensured that client seminars and other events are organised proficiently.
Updated the various firm business development registers on a weekly basis.
Assist in the compilation of client survey results.
Ensured regular newsletters are designed for clients and non-clients.
Assisted in organising clients and non-clients events.
Qualifications, Background, and Experience
Bachelor’s degree in Marketing, Communications or a relevant field.
Minimum of 1-2 years of experience in brand management, digital marketing, or social media.
Proficiency in design software (Adobe Suite, Canva) and video editing tools (Adobe, Cap Cut) would be an added advantage.
Skills and Competencies
Strong content creation skills, including writing, graphic design, and video production
Familiarity with digital marketing concepts, including SEO and email marketing
Fluency in English and excellent written and verbal communication skills
Familiarity with social media management and analytics tools
Fluency in MS Office applications and formatting
Fast learner and comfortable with new challenges
Integrity and reliability
Highly organized and able to manage multiple projects simultaneously in a fast-paced environment
Ability to work independently and as part of a team
Self-motivated and ability to take initiative
Apply via :
forms.office.com
