Job Details
This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
Responsibilities
Map position of each of the Brand vis-vis competition with measurable parameters
Coordinate cross-functionally to ensure consistency in brand-related decisions
Analyze and report on brand performance to determine ROI
Monitor market and consumer trends
Implement brand improvement plans with desired level of productivity, effectiveness and efficiency within time and cost.
internal coordination for Synergy between all functions, specifically Sales to achieve desired objectives.
Qualifications
Bachelor’s degree or equivalent in Marketing
5+ years’ brand management or marketing experience
