The Art director will supervise the activities of subordinates to maintain the agency’s standards of creative excellence, timeliness, and profitability, while achieving the clients’ goals. The ideal candidate will poses strong visual and verbal communication skills.
Key Responsibilities for the Art Director Job
Produce innovative ideas for the visual elements of advertising campaigns in all kinds of media, including: cinema and television, internet (digital/viral marketing), posters, press and radio.
Working closely with the copywriter to generate creative ideas and concepts to fulfil the client’s brief;
Gaining an understanding of the target audience and business that the advert is aimed at;
Meeting with the creative director and account managers before presenting ideas to clients;
Briefing other members of the creative team;
Commissioning photographers, artists or film-makers to work on projects;
Visiting and assessing locations for potential shoots;
Attending meetings at production houses and with other directors;
Working in editing suites to oversee the finished product;
Advising new creatives, reviewing their ‘books’ and managing new teams on placement with the agency.
Art Director Job Special Skills
Ability to lead a team of creatives
Knowledge and some experience in copywriting, design, photography, TV production, radio production.
Must be willing to work long hours
Travel sometimes required
Experience with Photoshop, Illustrator, InDesign, after effects, Flash and PowerPoint
Knowledge of each step of an ad campaign’s process to give creatives direction, work on schedule and meet client’s advertising expectations
Education and Training:A bachelor’s degree in any art related field is preferred but experience in similar role for at least 3 years will be accepted