Reports To
Marketing ManagerContext/Scope:KBL’s businesses produce and sell a range of local beer and spirit brands including Tusker, Senator Keg and Guinness (beer) and Kane Extra Gold; Richot and V&A (spirits). KBL’s association with Diageo makes it also the leading premium spirits company in East Africa, and its great brands include Johnnie Walker Scotch Whisky, Smirnoff vodka, Baileys and Gilbeys gin.
Scope
The job holder works closely with Relevant Marketing manager for planning and implementation of brand GAME plans; with sales team to ensure that field activities are in line with brand strategies; Consumer Planning & Research for provision of up to date research on brands; Global Brand support offices for brand strategy search &spin; Advertising Agencies for effective brand communication; Media agency/Media houses for proper brand communication; Group procurement for prompt availability of quality materials and at budgeted cost; Finance for cost/budget controls and brands profitability; Production department for monitoring product quality and availability and PR agencies for enhancing brands image.
Financial
Regional Tusker: NSV
Leadership Responsibilities
The job holder is expected to coach and motivate Brand Executives to perform and deliver business goals.
Purpose Of Role
Protect, grow and build the brand by managing demand for the brands to achieve budgeted volume, market share and profit objectives. To develop and effectively implement marketing activities for the brands.
TOP 3-5
Accountabilities
Develop, implement & monitor annual strategic brand plan including economic management of allocated budget.
Monitoring brand availability and sales and being proactive on factors affecting the brand sales and market share performance.
Identify and recommend market research programme aimed at enhancing rand positioning & analyzing market research data including secondary research and taking corrective action for enhancement of brand strategies.
Effective management of brand advertising and sales promotion to generate brand growth & Recommending, planning & co-coordinating brand PR activities likely to enhance the brand sales and image in the short or long term.
Monitor competitor activities affecting the brand and take appropriate corrective action & monitor, evaluate and recommend brand-packaging update including pack and range extensions and follow through to implementation in liaison with Marketing Manager.
Regular and continuous monitoring of brand costs and profitability and recommend areas for improvement. & prepare monthly brand expenditure and variance report to control budgeted expenditure.
Market intelligence through regular trade visits and utilizing this to enhance brand activities & design, procurement and economic distribution of brand promotional materials to plan & interaction with Regional Brand (where applicable) liaisons to give updates on implementation of Brand strategic plans.
Qualifications
Qualifications and Experience Required:
A Bachelor of Commerce Marketing or business degree or equivalent
Experience
Minimum of 5 years marketing experience preferably in a FMCG environment.
Marketing management experience
Experienced in the development and execution of advertising strategies.
Website: Website www.diageo.com
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Brand Manager
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Personal Assistant
Purpose Of Role
To provide comprehensive administrative duties to the Marketing Director and the Marketing team to enable them maximize their effectiveness and output.
TOP 3-5
Accountabilities
Ensuring smooth running of the office in the absence of the Director and responding to routine administrative queries from public and staff.
Developing and managing an efficient and up to date filing system while also managing the storage of all confidential information in the Director’s office.
Management of the Director’s calendars and facilitating resources required for all meetings – giving emphasis to monthly operational meetings, Exec meetings and quarterly board meetings as well as ensuring all minutes, reports and pre-reads are circulated beforehand.
Also responsible for making travel and accommodation arrangements for the Director and the team.
Maintaining a well-kept office and establishing & maintaining an efficient filing system and ensuring the office has a good and hygienic atmosphere conducive for working.
Making sure that the card company pays all credit card bills within the set deadlines.
Qualifications
Qualifications and Experience Required:
Business Degree.
Professional secretarial qualification or equivalent in Secretarial Studies or Business Administration
Experience
A minimum of 3 – 5 years relevant working experience as a Senior Secretary
Computer literate on latest computer applications
Good oral and written communication skills. -
BPM, Risk & Governance Procurement Analyst
Top Accountabilities1. Business Performance Reporting
Compile monthly BPM report i.e. Month To Date, Year To Date and Full Year Latest Estimate Savings as well as related commentaries
Schedule monthly Kenya market BPM session and challenge YTD Savings in line with Annual Operating Plan (AOP) initiatives
Drive consolidation of monthly BPM packs for EABL Group
Share and follow up focus areas to ensure the AOP Saving is met month on month
2. Risk & Governance
Review tender documentation and ensure that the Procurement procedures are applied by the Procurement team through monthly random sampling by following through all stages of sourcing to ensure closure and accurate documentation leading to sourcing decisions made
Records management – Ensure proper filing of physical contracts and retention of an updated contracts register tracking movement of contracts; Share document retention policy annually with team members
Manage preferred supplier lists, single sourcing approvals,
Monitor validity of Business Continuity Plans and Supplier Failure Risk Management
3. Purchase to Pay & Procurement Process Improvement
Manage supplier payment issues resolutions
Search and implement PtP process improvement to drive effective and efficient supplier service delivery
PtP support – analyses and follow through supplier account management actions with category managers, material planners, orderers and PtP team within Finance and ABSC
Manage open Purchase Orders, dormant supplier accounts, one-time vendor account etc.
Manage supplier financing throughout the EABL Group
Qualification & Experience: University degree in Commerce, Business Administration or its equivalent.
Recognized professional qualification in accountancy CPA (K), CA, ACCA or its equivalent
2-3 years’ experience in a professional audit firm or a Procurement function in a large manufacturing organization/FMCG. -
GDBS Director Africa
Market Complexity
This is regional role, which has ultimate accountability for embedding and leveraging a common framework and approach to Strategy, Service and Solution Development, Services Management and Business Shared Services Delivery / Optimization across AfricaDiageo – services In Market Companies( IMCs) in East and West Africa and works with the BPO on shore and offshore operations
Financial: In market headcount ,T&E, demand portfolio budget and manage BPO / IS recharge model and allocations: Africa Annual portfolio spend is £5.1M; Africa FY16 GDBS Operational Budget is £21.9m
Leadership: The role is pivotal in inspiring, collaborating with and aligning the Regional President, FD, Managing Directors and their respective leadership teams in shaping the strategic technology and business services direction for Africa and ensuring resources are appropriately deployedPrioritize disparate business requirements and provide cost effective services to solve those and future business needs
Influence business leaders to leverage shared services and industry standard solutions
Manage medium to large complex regional and market budgets
Member of the GDBS leadership team
Lead the market/hub review sessions across the Africa markets
Build and operate highly capable, high performing teams utilizing both internal and external resources as well as external service providers
The role is accountable for building the capability (leadership and functional) of the organization and building the talent pipeline
The role has 7 direct reports and leads an organization of 36 permanent employees
Purpose of Role
The role will drive NSV growth, operating profit and productivity/efficiency gains in Africa through the design and delivery of innovative solutions against a prioritized portfolio, process and shared services standardization / optimization, and solution and service availability.
Top AccountabilitiesStrategic & business leadership and direction
Execution: Accountable for the delivery of GDBS activities (IS and BSS) into the region.
Amazing Relationships: build deep relationships across
Compliance & Controls:.
Talent & Capability:
Qualification & Experience:
At least 12 years of progressive responsibilities in IS or an IS focused business area
Progressive responsibilities managing portfolios
Experience in developing and implementing strategies
Demonstrated ability to build and maintain good business relationships
Demonstrated ability to effectively lead cross-functional teams
Experience interpreting business requirements, recognizing impact on business processes, and making recommendations
Bachelor’s degree or equivalent experience in a relevant field
Training or knowledge of supported business domain areas
Experience of leading organisational change within a matrix managed
Barriers
Lack of leadership experience, commerciality and the right calibre and edge to generate confidence and inspire respect from Regional and Hub Exec. Lack of ability to deliver though others; Poor communication and engagement skills; Lack of functional acumen; Inability to work across cultures / geographies
Flexible Working options / Travel requirements
It is our goal to reach greater flexibility of resources, which we recognise, may require a greater level of mobility and travel from some of our teams. For this role we anticipate the percentage of travel to be between 25 to 75 percent. -
Tactical Buying Specialist
Reports To: Tactical Procurement ManagerLanguages: English and FrenchContextDiageo is committed to seeking opportunities to create simplification across our organisation to accelerate its Performance Ambition and drive out cost to invest in growth. External benchmarking on how we source, purchase from and pay suppliers has identified opportunities to transform the experience of our suppliers and employees and deliver savings to the businessSource to Pay (STP) Transformation will create and implement a best in class Source to Pay infrastructure for Diageo end to end, comprising new processes, creation of structured data & the implementation of a new E2E integrated global Purchasing tool (Coupa).The buyer role under the Tactical Team will support the Procurement Teams and the market requisitioners to buy/purchase from the right vendors using the right buying channels and ensure correct structured data supports end the Procurement strategy.The Tactical Buying Specialist is a key element of the Tactical team and acts as the interface between business requisitioners (business requirements) and the Procurement community (who set purchasing strategy) in ensuring Diageo buys the right products from the right suppliers, using the right purchasing channels and at the right price.Leadership ResponsibilitiesThis role is required to ensure compliance to the agreed STP processes and the Procurement policies for the categories they are responsible for.Purpose of RoleThis role will also be responsible for sourcing of non-strategic spend on goods and services.As this is a role facing directly into our business, this role has a direct impact on how our business customers view our service. The focus should be on the quality of the response and meeting SLA’s for satisfactory closing of requests. Any requests not resolved immediately may need prompt escalation, management and communication to the requestor on progress.Top Accountabilities
Responsible and accountable for the timely management of tactical purchasing requests from the business within the agreed SLA’s and KPI’s.
Providing advice and support to the business on the correct routes or sources of supply (via catalogues, webforms etc.).
Identifying opportunities for new catalogues or content and routing this to the STP Supplier & Catalogue Team.
Sourcing of non-strategic goods and services (spot buy).Key Criteria to be successful in this role
Degree educated preferably in a business or Procurement related field from a recognized University
Conversant with Coupa system operations and ‘HOW’ use knowledge
Experience of Tactical purchasing, including processes, ways of working, documentation and compliance requirements etc. would be beneficial
Able to work proactively and effectively in cross functional and global team at all levels in an organisation.
Previous Procurement experience preferred.
Must be able to speak and write in French.Skills Required
Communication and influencing skills
Commercial awareness
Highly structured and thorough
Strong delivery and analytical skills
Empathy, tact and diplomacy
Proactive approach with tenacity and drive to succeed
Solution oriented approach to change challenges
Team working skillsAutoReqId65073BR
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Category Manager – Raw Materials Africa
Job description
Department: Human ResourceReporting to: Head of Raw Materials – Global ProcurementLevel: L4
PURPOSE
Global management of nominated categories (Grains in developing markets) and regional in line with Diageo’s procurement imperatives:-Risk Management
Quality
Service
Cost
Innovation / growth support
Value creating
Differentiated (from competitor products)
Protectable (technologically advanced or patentable)
Corporate CitizenshipQualifications
QUALIFICATION AND EXPERIENCE REQUIREDUniversity Degree in quantitative or commercially biased discipline
Purchasing qualification desirable (CIPS/MBA)Experience
Must have 5 – 10 years experience which should include the following:
Significant procurement responsibilities in a leading edge company
Experience with agricultural products, traded commodities and of developing and operating Price Risk management policies to manage spend within
Governance guidelines
Experience in working with other key stakeholder functions e.g. logistics, finance, new product development etc
Demonstrable leadership experience, e.g. leading projects; programmes; business units or line managementACCOUNTABILITIES
Develop strategic category management approach to key spend areas to deliver security of supply, maintaining requisite quality, protecting brand reputation at optimum cost, supporting our innovation agenda, our LRM agenda, and sustainable competitive advantage to Diageo.
Development of annual AOP and subsequent delivery of targets & objectives.
Build a detailed understanding of the current incumbent supply base and wider global supply market. Analyse market trends, gain insight on what our competition are doing, understanding the effect of change in the market dynamics – supplier consolidation. Understand supplier capabilities and key cost drivers to be able to quickly identify opportunities as and when they arise.
Mobilises resources (cross supply centre & cross-functional) to support effective management of designated category and grains stakeholder commitment & endorsement cross-functionally and cross-geographies -
Area Business Development Manager (ABDM)
External Job Description
Reports to: Head of Emerging Business/Divisional Sales Manager
Context/Scope:
This role is located within the Commercial Sales business. The ABDM role is critical to the overall KBL short, medium and long term strategy in developing and driving trade & distribution strategy as well as operational excellence in achieving 100% distribution effectiveness and efficiency through our RtC model.An ABDM looks after 3-4 distributor accounts and several Sales/Trade Developers responsible for managing and developing profitable brand and volume growth within assigned areas. The role is 90% field based in regions, with long periods unsupervised and extensive travelling required. The job holder is expected to be away from home overnight on many occasions and will be under intensive pressure with constant demands from distributors and retail customersKBL demand has 97% volume share of beer market. KBL demand is one of the leading FMCG companies in East Africa and also markets UDV brands. KBL operates in a very competitive environment that has seen the entrance of new players in the total alcohol category. This necessitates the need for a pro-active business approach. An advantaged
national distribution network within the Kenyan alcohol market is key to maintaining KBLs competitive advantage and delivering of both volume growth and market share.Changing macros driven by competition for limited disposable incomes and the opening up of economic trading blocs allowing in flow of products from other markets. Consumers are also becoming more discerning demanding better value for money at the bottom end and uncompromised quality at the top. This requires proactive selling to maximise company market share. Trade is evolving and being more sophisticated especially at retail level. Leadership Responsibilities:The job holder is required to motivate, coach and develop his/her sales team as well as manage the Area P&L while successfully managing relationships with his key partners and assets the distributors.
Purpose of Role: To positively influence sales of KBL brands by regular contact, networking and motivation of allocated distributor accounts.
To ensure the sales team under them is delivering an optimized brand portfolio of both beer and spirits in each outlet across the Area s/he is managing.
AccountabilitiesPeople capability development through coaching and accompaniment based on the structured call.
Embedding the Diageo Standards Of Excellence as the way of working
Developing and sustaining amazing relationships with our distributors. This is to ensure targets are not only met but surpassed.
Develop and drive joint strategy and plans with distributors, have direct performance and P&L responsibility for distributor businesses.
Maintain a strong focus on working with distributors to develop sales capability within their organisations.
Ensure the constant updating and implementation of fit for purpose trade coverage plans for the area.
Ensure that objectives in terms of availability, visibility, volume, margin, quality and RRP are achieved for the area.
Adapt trade programmes developed by Customer Marketing & Brand teams to the area’s realityQualifications
A business related degree or equivalent
Experience
At least 3 years experience in a similar role.
External Job Title
Area Business Development Manager – EB -
Tax SWAT Subject Matter Expert
Job description
AutoReqId
63461BR
Function
Finance
Reporting Location
Nairobi HQ -
Reserve Accounts Manager
Job description
Context
KBL is recognized as one of Diageo Africa’s most important business units for future growth and within the context of an emerging market it is getting up weighted resource and focus to deliver a breakthrough plan towards FY22. Premium and Reserve Spirits are a priority strategic lever to enable this growth.Reserve vision: To be the first choice of any super deluxe drink chosen in prestige occasions in Kenya.We are committed to our vision of being ‘the best performing, most trusted and respected consumer goods company in East Africa’. The newly-created Diageo Reserve structure in Kenya is built on the principles and foundations laid by the giants of the drinks industry. To be a part of Diageo is to be a part of history – and to have the unrivalled opportunity to make your own mark in history.
Are you ready to join us on our journey to create history in Kenya and beyond?
Overview
The Diageo Sales vision is to become the best performing most trusted and respected Consumer Packaged Goods in the world and in every market we operate. Our goal is to be ‘winning at the moment of choice’, winning big and beating the competition. This along with putting the consumer at the heart of everything we do, will deliver sustained, mutual growth for our brands, categories, customers and partners. The Reserve Account Manager role is critical in delivering this vision with specific focus to the Diageo range of Luxury (Reserve) brands in the Kenyan market.
Market Complexity
KBL operates in a very competitive environment that has seen the entrance of new players in the total adult beverage category. This necessitates the need for pro-active business approach especially in the upper end market. The nature of competitors is complex with established players operating within a market that has regulatory challenges.
Purpose of RoleTo ensure we win in market, now and in the future, Diageo needs inspired, motivated and equipped commercial managers capable of exceeding the goals asked of them.
Own, develop and drive the relationships and commercial agenda with customers – this is a customer facing role
Develop customer management capability
Deliver breakthrough business performance within their account base
Identify and manage brand distribution (listing) opportunities as defined for the fiscal for all Reserve brands.
Event co-ordination: co-ordinate experiential events to build Reserve brands’ equity
Reserve brand sales driver implementation in defined outlet base.
Identify persuasion initiative outlet priorities and drive implementationTop Accountabilities
Management of profit and NSV targets – “own the Reserve numbers”
Develop truly world class collaborative customer partnerships and strategies
Drive the highest standards of execution for all specified channels.
Contribute to shopper and category insight, resulting in powerful and breakthrough category strategies
Monitoring, evaluating and advising on Brand/Customer volume, trends and dynamics with objective to grow in line with business ambition.Qualifications
Suitable university degree.
High cognitive abilityExperience
5–8 years’ experience gained across commercial and other functions – cross functional experience an advantage.
Exposure across different channels and different levels of customer sophistication (e.g. National Accounts, Key Accounts and Field Sales)
Track record of success in highly demanding sales organisations (FMCG) and in alcoholic beverages
Strong knowledge & demonstrated delivery in challenging trading environments; understanding of channel, pricing, negotiations and strategy development
Exposure resolving numerous conflict-filled situations
Negotiation and conflict resolution with powerful customers -
Commercial Assets Coordinator Divisional Trade Executions Manager
Job description
Context/Scope
EABL operates within a multi cultural, multi national, multi currency environment. EABL comprises four business units: KBL, EAML, CGI and UBL. KBL is further categorized into Demand and Supply.
AutoReqId 62802BR
This role is located within the Demand Sales business. The Commercial Assets Coordinator is critical to the overall KBL short, medium and long term strategy in developing and driving our trade strategy and operational excellence within retail outlets and distributors.The job holder works closely with the Trade Management, Trade Development Representative, Divisional Trade Execution Managers, Divisional Performance Managers, Area Business Development Manager and Divisional Sales Manager.
Market Complexity
KBL demand has 97% volume share of beer market and 52% volume share for Spirits. KBL demand is the No.1 FMCG Company in Kenya and also markets UDV brands. KBL operates in a very competitive environment that has seen the entrant of new players in the total alcohol category. This necessitates the need for pro-active business approach. The national distribution structure within the Kenyan alcohol market is key to KBL delivery of both volume growth and market share.
Leadership ResponsibilitiesBe authentic
Speak out freely to increase your level of understanding and challenge ways of working where relevant.
Build great relationships with your teams, peers, sales leaders and customers.
Be honest and open at all times and value the difference in people.Find solutions
Think in the future, anticipate trends and opportunities.
Generate ideas and solutions to problems.
Use all relevant data to make credible decisions.
Consistently Deliver Great Performance
Embrace the Diageo way of selling capabilities.
Demonstrate brilliant execution, be thorough and apply high standard in everything you do.
Fully understand the sales strategy and how you will beat the competition.Grow yourself
Develop and apply self-awareness(strengths and development needs)
Grow your capability and experience and use the sales career framework and sales capabilities.
Look for and respond to feedbackPurpose Of Role
Ensure optimum utilization of assets and tools in trade
Lead the development and execution of asset merchandising programs for customer segments in line with the trade and portfolio strategy.
Ensure that trade programs and execution merchandising standards developed meet business objectives and customer segment requirements
Streamline and manage the efficacy of spend on tools and assets and ensure ROI on each.TOP 3-5 Accountabilities
Ensure the documentation and tracking of assets, movement and deployment as spelled out in Trade asset policy.
Ensure that all supplier POs are raised in a timely manner and that their invoices are paid promptly and any discrepancies solved as quickly as possible.
Ensure an updated log of all assets and tools in trade. The incumbent should be the liaison between field sales team, procurement, finance, legal and external suppliers/agencies to actualize this.
Generate weekly reports on assets in trade- this shall include assets deployed, assets redeployed, lost assets, and assets maintained. Use the current
Information Technology system and other manual sources to actualize this.
Be central depository of all retail assets and tools records for the business. Additionally, this jobholder shall also work with internal stake holders to beat competition.Qualifications And Experience Required
Ideally, not less than two years’ experience in FMCG preferably in trade marketing, field sales and administration
Developing and maintaining beneficial relationships with clients, external suppliers and commercial partners
Effective communication and presentation skills
Negotiation and influencing
Organized, structured with good analytical skillsgo to method of application »