Digital Marketing Job Responsibilities:
·         Develop and execute a digital marketing strategy for Burotime.
·         Build and execute social media strategy through competitive research, platform determination, bench marking, and messaging, emailing and audience identification.
·         Respond to and positively engage those who contact the company via social media.
·         Create and upload content to the organisation’s website and social media pages;
·         Design digital media campaigns aligned with business goals.
·         Generate, edit, publish and share online content (original text, images, and video or blog posts) daily and encourage audience to take action
·         Maintain a strong online company presence through social media.
·         Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
Conduct keyword research and web statistics reporting;
Lead social media engagement and brand awareness campaigns;
Contribute to company and industry blogs and manage e-communications;
Assist with paid media – including liaising with digital advertising platforms
Develop and integrate content marketing strategies;
Manage the contact database and assist with lead generation activities;
Negotiate with media suppliers to achieve the best prices
Qualifications for the Digital Marketing Job
·         Should have at least a Degree in Journalism, Communications, Information Technology and Public Relations or any related course.
·         At least 2 year Experience in Digital marketing in the areas of mass emails, social media, SEO/SEM, blogging in any fast paced company.
·         Should be self-motivated an able to work without supervision.
·         Must be flexible, outgoing and a good time manager.
·         Strong social media Account Management skills
·         Must be result oriented and someone who is able to work under pressure.
·         Strong analytical skills and data-driven thinking, up-to-date with the latest trends and best practices in online marketing and measurement

If you meet the above criteria, please send your application letter and CV with the subject title Digital Marketer to grace.njoki@vaal.co.ke on or before 22nd October 2017. Only shortlisted candidates will be contacted.

Apply via :

grace.njoki@vaal.co.ke