Key Account Executive Public Relations & Media Relations Executive

He/she will develop, implement, track and optimize the countrywide bar and places of entertainment branding project (s).
Reporting to the Assistant Marketing Manager, Advertising.
Key Account Executive Job Responsibilities
Identification of new opportunities, initiation and deployment of branding programmes.
In liaison with the marketing manager, develop business plans that meet business objectives in the target market areas
Execution of the business plans and marketing initiatives to meet customer needs and increase brand awareness
In liaison with the relevant department, negotiate, draft and measure performance of service contracts
Build and maintain strong business relationship with business owners to create sustainable and mutually beneficial partnerships
Ensure the effective and efficient execution of marketing activities and strategies in key markets
Collect market intelligence information and data that can be used to develop marketing strategies and drive greater brand visibility
Monitor, Measure and provide timely reports on performance of all the branding initiatives and assess against goals (ROI and KPIs)
Initiate and close deployment process by scheduling appointments; making initial presentation; understanding client requirements, explaining product service and capabilities.
Prepare contracts in liaison with the legal department to draft and send out contracts to clients;
Competitor analysis; Contribute information to marketing strategy by monitoring competitive products, trends and reactions from clients o
Accomplish marketing and organization mission and objectives for entertainment branding by achieving set targets as needed and optimizing approved budget.
Collaborate with relevant marketing department especially creative to create relevant content so as to optimize user experience
Conduct on-site audits of on regular basis
Qualifications for the Key Account Executive Job
At least three years’ experience in a similar role
Business degree in Marketing or Business Administration
Strong negotiation skills
Passionate
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Please send your application to hr@sportpesa.com , so as to reach us by 25th August, 2017, quoting the job title. E.g. “Key Account Executive” on the subject line

Apply via :

hr@sportpesa.com