Reference: NCDA-RFQ0018/03/2019/4802 – KEN
Background Information:
In order to support the community in this venture, Ndithini Community Development Association is looking for a consultant to undertake Marketing and Business Plan training so as to enable the group to improve market linkages by exploring and utilizing the resultant report on this venture.
The output of the assessment is intended to put in place a plan to guide future operations and a plan for expansion including: comprehensive plan for growth and expansion, exposure to other markets, ascertain the current organisation position in comparison to other BMUs by undertaking SWOT Analysis and ability.
Goal of the Consultancy: The overall goal is to contribute to the realization of a practical expansion plan by enhancing the group to improve market linkages.
The specific objectives:
Propose guidelines for growth and expansion of membership
Identify current strengths and opportunities that will help mitigate some of the identified threats and weaknesses in a bid to have a competitive advantage over competitors
Identify and recommend the best marketing strategy
Responsibilities of Ndithini Community Development Association
The Association will provide the consultant with relevant available reports and other documents related to the assignment and will provide any information pertinent to the consultant’s work.
The management committee/enterprise manager will supervise and provide technical guidance to the consultant where necessary.
Responsibilities of the consultant
Constitute a technical team that is responsible for undertaking the activity
Collation of necessary primary and secondary data for development of the Business and Marketing Plan
Develop the final report and submit to the assembly/community for approval
Implementation Arrangements
Timing: It is envisaged that the services will be provided for a period of two weeks
Reporting Requirements
The consultant will work under the guidance of the board of management and the Enterprise Manager and will draft a report to the team during the activity period, for review.
The consultant will be required to submit 2 copies of the final report in an acceptable format to Ndithini Community Development Association through the Manager.
Requirements for Consultancy
Certificate of registration
Proof of experience in Business and Marketing Plan consultancy services
Valid KRA compliance certificate
Curriculum Vitae of Lead Consultant (s) for the exercise, and, confirmation of their availability if work is offered
Past experience in undertaking Business and Marketing Plan for fish farmers is an advantage
The consultant shall carry out the study in a professional manner in keeping with accepted standards, using qualified staff with the necessary expertise.
The Consultant shall endeavor to implement the assignment with diligence and within the time frame agreed upon in the contract.
Consideration for applications
A company profile, including demonstrated ability to conduct this assignment, and specifying the relevant area of expertise in conducting Business Planning
An elaborate approach and methodology, of carrying out the assignment
Expected consultancy fee in Kenya Shillings
Updated curriculum, vitae of the consultant (s) who will undertake the work that clearly spells out qualifications and experience.
Reference contact of at least 3 organizations who have recently contracted the firm/consultant (s) to carry out similar or related assignment
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