BACKGROUND
The gap between rich and poor is destabilising African societies. Its fuelling conflict, violent extremism, and harming poverty reduction and development efforts in Africa. Women and girls are affected disproportionately as they continue to spend millions of hours on unpaid labour (time spent caring for children, the elderly and the sick; cooking, cleaning, and collecting water and firewood) because of poor government fiscal policy choices and unjust societal norms which continues to limit their opportunity to escape poverty and live a dignified life.
Oxfam’s 2019 Global inequality report titled: ‘Public Good or Private wealth?’ demonstrated the power of universal health, education and other public services in reducing the gap between rich and poor, and between women and men and how a fairer taxation of the wealthiest can help pay for these services. To stop inequality from pulling us apart, Oxfam called on all governments to set concrete, timebound targets and action plans to reduce inequality as part of their commitments under Sustainable Development Goal (SDG) 10 on inequality.
With inequality reaching levels not seen for a century there is a need for urgent action, but there is already cause for optimism. Around the world, extraordinary people are fighting inequality – from women garment workers in Bangladesh factories fighting for the living wage; to youth activists in Zambia fighting for mining companies to pay their fair share of tax that funds public schools and health clinics; to indigenous communities fighting to prevent fossil fuel companies destroying their land.
The Fight Inequality Alliance is building a global movement to challenge privilege, counter the excessive concentration of power and wealth in the hands of small elites, and advance a more just, equal and sustainable world. The alliance is helping to break this cycle of extreme concentration of power and wealth and catalyse a renewed virtuous cycle primarily by strengthening and deepening people’s power. Real, systemic change to tackle the causes of inequality will only come from organising power from below and across borders.
OVERALL OBJECTIVE
Oxfam seeks to engage a consultant, company or organization to produce inspirational video clips demonstrating how citizens in Africa are taking action against rising inequality and how government policy choices are further marginalizing the poorest especially women and girls. The video clips will be used for citizens mobilisation and organising across Africa and as a tool for raising awareness on the growing inequality. It will also be used as advocacy and influencing tool targeting policy makers and rights holders at national, regional and continental levels on the need to invest in accessible, quality and gender responsive public services. The clips will also be used to highlight the scourge of inequality and how citizens are taking ground up action to fight it.
KEY THEMES TO CONSIDER
The main actions being undertaken by citizens to fight inequality across the across the continent especially through National Fight Inequality Alliances
How the presence and absence of public services are impacting on women and girls, coping mechanisms and adjustments made.
Key government policies aimed at reducing inequality
TASK METHODOLOGY
The following tasks will be undertaken to achieve the objectives of this assignment:
Task 1: Prepare an inception meeting report and work plan
The consultant will hold an inception meeting with Oxfam to (i) review and discuss the process for conducting the assignment, (ii) determine roles and responsibilities (iii) identify preliminary background information related to the assignment (iv) finalize a draft work plan and timetable. The final work plan and an inception report will be prepared by the Consultant within three days of the meeting, and submitted for review, feedback and approval. The work plan will guide this assignment to facilitate timely completion of all tasks and satisfactory end results.
Task 2: Develop a script/storyboard for the video interviews
The consultant will develop a script that will guide the flow of the videos to ensure there is a similar layout for all the videos that are developed. The script will be developed in consultation with the project team. The script should highlight the backgrounds of the speakers, the challenges faced and how they responded to the challenges to their current situations. Interviews will not only be limited to citizens but also rights holders.
Task 3: Conduct interviews with selected speakers on the power of accessible and quality public services especially women and girls
The consultant will interview the selected speakers as per the script and produce a short (3 minutes) version of the interview and a longer (10 minutes) video that will be approved by the project team. The videos shall be availed in a high-quality format and a format that can be used in social media platforms and on a YouTube channel. The consultant will be required to travel to at least four countries for to conduct interviews.
Task 4: Provide coverage of the Pan Africa Fight inequality Alliance Gathering
The consultant will also cover the inspirational events to be held as part of the project. A total of 1 event in Dakar, Senegal. The consultant will then be required to edit a short coverage of the pan Africa fight inequality gathering (5-7 minutes) and a longer version (11-15 minutes) combining with actions from the Global Week of Action. The videos shall be availed in a high-quality format and a format that can be used in social media platforms and on a YouTube channel.
Task 5: Promotion Video and Project Summary Video
The consultant will develop a promotional video to highlight actions that will be used to generate interest in the project among different stakeholders. The consultant will also develop a summary video capturing actions being taken a national and continental levels.
TARGET AUDIENCE
The videos will be essential in capturing the attention of citizens, CSOs, Government, Donors, Private Sector and policy makers and getting their participation and interest in fighting inequality.
COPYRIGHTS
Copyrights for all materials, content and output associated with this project will be fully reserved by Oxfam Pan Africa Programme
DELIVERABLES
Inception meeting report and workplan including a detailed timeline for the filming process.
Script for review with project team.
Interview questions
Interviews video
Short video (5-7mns) and long video (11-15mns) versions
Promotional video
High quality photographs
The master footage and interviews in DVD. After production support in ensuring high viewership of the videos
Online versions for all the edited materials
TIMELINE
We intend to have the task done Beginning 29th March 2019 hence applicants are highly encouraged to confirm immediate availability in their applications. Actual timeline will be developed after discussion with the selected consultant. Sufficient time will be allocated to ensure content is relevant and brings about the desired results.
Supervision
The Overall supervision will be led by the project team who will work closely with the consultant in ensuring high quality deliverables.
QUALIFICATIONS
The individual or consultant firm should have extensive experience in producing highly-engaging visual products for campaign and advocacy purposes
Extensive understanding of inequality issues and how people across Africa are taking action to fight inequality
An understanding of the power of public services in addressing inequality
Technical capacity to run a smooth production (own equipment, production studio and team)
Ability/willingness to work in difficult or unpredictable circumstances
Creative and innovative with an eye for detail
Ability and willingness to travel on short notice
Ability to produce material within tight turn-around.
Demonstrated understanding of Oxfam values/ways of working, preferably from prior experience of working with Oxfam.
