Job Details
Develop and implement sales and marketing strategies.
Analyzing the market or markets where the IRES operates.
Developing and making effective use of IRES company profile.
Elaborate business development plans, implement processes to support business growth through customer and market definition
Agreeing upon and implementing a marketing plan.
Identifying substantive areas of expertise where the firm is weak or understaffed and quickly act to correct the situation.
Identifying a specific number of prospective new clients and dealing with the prospects directly or indirectly.
Build and maintain high level contacts with current and prospective customers, including other business and project partners
Drive prospects through to contract awards, including identifying new customers and markets, simultaneously developing approaches to the market and identifying new prospects
Determining which of the firm’s strengths should be brought to the attention of existing and prospective clients in the markets where the IRES practices.
Meeting with each major existing client and determining:
Whether the client is satisfied with the firm’s representation;
How the IRES might improve from the client’s perspective;
What other services might be performed using client evaluation questionnaires.
Analyzing the mailing list for firm announcements and determining whether it should be expanded or modified.
Identifying a specific number of potential referral sources and informing them about the firm.
Identifying and encouraging participation in appropriate service, political, social, alumni and similar organizations for all staff
Developing internal programs to keep the staff in the firm informed about business development activities.
Facilitate business growth by working as a cohesive team with the senior management.
Qualifications
Must have a relevant Degree in Marketing or related field
An MBA or any Master’s degree and possession of additional marketing qualifications would be an added advantage.
A member of Chartered Institute of Marketing will be an added advantage
Excellent writing, editing, digital and oral presentation skills in English
Knowledge of traditional and digital marketing, content marketing, and social media marketing
Experience with research using data analytics software
Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
Excellent negotiating & interpersonal skills
Experience in working with one or more content management system e.g. WordPress, Drupal, Joomla
Technically minded, with an understanding of HTML, CSS, JavaScript and other web technologies
Candidates with experience in corporate training or research consultancy will have a distinct advantage.
Ability to develop winning teams
Must be comfortable working on Saturdays
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