Job Description
JOB GROUP ‘CPSB 03’ (R)
Salary Scale: Ksh. 115,290 × 5,770 – 121,060 × 6,050 – 127,110 × 6,240 – 133,350 × 6,420 – 139,770 ×
6,610 – 146,380 × 6,790 – 153,170 p.m.
Requirements for Appointment:
Be a citizen of Kenya;
Bachelors degree in Marketing, Strategic Management, Public Administration, Urban and Rural
Development, Commerce, Economics or its equivalent from a recognized institution;
Relevant masters degree;
Working experience of not less than ten (10) years, five (5) of which should have been in senior management or leadership;
Demonstrated ability to exercise a high degree of professionalism in public service; and
Membership to relevant professional body will be an added advantage.
Duties and Responsibilities:
The Director, Marketing and Branding will report to the Chief Officer, County Ministry of Trade, Cooperatives and Investment and will be responsible for:
Coordinating technical and administrative issues relating to marketing and branding in the County;
Administration and interpretation of any provisions in the relevant Laws affecting marketing andbranding in the County;
Management of marketing programs in the County;
Development, implementation and realization of marketing plans and objectives for the County;
Overseeing development of wholesale hubs/wholesale markets and tier retail markets in thedistribution value chain;
Administration and interpretation of provisions of marketing and trade laws that affect the County;
Collection, collation, storage and retrieval of information obtained from research or any other source using the same to advise the County Government as appropriate;
Carrying out research for the County on matters to do with and/or related to markets;
Assisting in the dissemination of research findings on marketing matters in the County; and
Any other relevant duty as may be assigned by a competent authority.
Remuneration:
The salary, allowances and other benefits attached to the above position will be as determined by theSalaries and Remuneration Commission.
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