Job Description
Department: Programming
Position Reporting to: Managing Director
Manages Others: Yes
No of Positions Managed: 03
Job Purpose / Summary: The On Air Promo Manager responsibilities include providing support in the day-to-day production of on-air promos, monitoring the shipping of promos, and acting as liaison between the promo departments.
This position supports staff of channel promo specialist’s, as well as Creative Management for On-Air Promotion. Ensuring that the On Air sections activities are geared towards pushing the company’s objectives which are; Acquisition, Retention and Renewal
Key strengths:
Able to work in a fast paced environment while managing multiple tasks and maintaining a professional attitude.
Effective time management ability, as well as strong verbal and written communication skills.
Must be flexible, personable, have a positive attitude, a self-starter, ability to think on your feet and anticipate issues before they happen, detail oriented with the ability to interface with all levels of Zuku Programming personnel.
Strong interest in marketing, and entertainment. Love of television, a plus!
Key Roles:
Reporting to the Managing Director-DTH, the DTH On Air Promo Manager will be responsible for
Managing the on Air section
Ensuring that the On Air sections activities are geared towards pushing the company’s objectives which are; Acquisition, Retention and Renewal
Seeking the best to ways to ensure effective Content promotion in every available platform. This includes spearheading the production of the material used for promotion.
Keeping all Zuku owned channels within the set Brand guidelines
Content Marketing strategizing and implementation of these strategies. In addition to liaising with other departments to push the Zuku Brand
Facilitating day to day running of the On Air Team and ensuring the Team’s deliverables are at per
Building an effective and efficient On Air Team
Sustaining Zuku Channels Brand perception through dynamic visual presentation in order to build a brand that people can identify with
Promoting Zuku Novella and maintaining the channel’s look and feel
Editing publications and copies that are disseminated to different promotion platforms ie the magazine, social media posters and synopsis.
Copy writing for social media campaigns.
Briefing the agencies on production and promotion of content in all relevant platforms
Ability to interface with the creative community as well as all levels of the Zuku tv programming personnel
Provide all levels of support to 03 on-air promo specialists
Liaison with programming and show production to request footage when needed.
Monitor delivery of show footage.
Digitize and organize show footage into the Avid.
Write and produce shorter length promos when needed.
Execute cut-downs of promos.
Supervise ProTools VO sessions when needed.
Liaison with vendors, and supervise all aspects of post-production of vendor-produced promos.
Monitor on-air promo schedule and ship list.
Coordinate outgoing feeds to the east coast.
Negotiate with vendors for purchase of stock footage.
Conduct research on request and maintain a general awareness of industry trends, formats, talent and competitive environment
Key Performance Indicators:
Manage On Air Section: 100%
Content Marketing strategizing and implementation of these strategies: 100%
Briefing the agencies on production and promotion of content in all relevant platforms:100%
Qualifications
A university Degree
Three or more years of experience in a television broadcast environment, preferably in a similar or related position.
