Responsibilities for the Copywriter Internship
Genesis Interactive is looking for a qualified copywriter intern to join our digital advertising team. You will be involved in award-winning strategic creative content development and execution;
Collaborate with the creative and business teams to translate business goals into unique marketing and service experiences
Participate in the creative experience content strategy and thought leadership for the content dispersed on the Agency’s platforms and make the Agency brand into a thought leader in digital marketing and advertising in the market
Participate in creative brainstorms, client briefs and pitches; working with the team to create and pitch award-winning pitches and campaigns that win over the client
Conceptualise digital campaigns, social media applications, websites, banner campaigns, direct concept & copy development (eCRM, direct, DM)
Develop copy for digital elements of multichannel campaigns
Effectively communicate the Agency’s service offering with supporting rationale and thought processing that addresses business and client needs, consequently driving lead conversions
Attend client consultations with the account management team to clarify and internalize the brand’s requirements and core messages
Extend global marketing strategies into effective, unique digital marketing experiences online
Work with the team and build an unrivalled online community that evolves to own the online share of voice in digital marketing in Kenya and Africa as a whole via the social communities you build, having high engagement rates and a large following
Familiarize yourself with advertising and promotional material used by competitors and understand the class of consumers the advertiser desires to reach and target advertising to their tastes
Stay up-to date in new creative technologies and analyze new trends and data to identify unique opportunities for the Agency and its clients
Guard against production of deceptive copy or advertisements that may lead to consumer confusion
Scrutinize the syntax and semantics of copy
Work on multiple projects at the same time
Qualifications for the Copywriter Internship
People with digital marketing knowledge and experience, who are looking to break boundaries.
Go beyond the norm and do something big, reinvent advertising as we know it and make their mark.
If you have the passion, have an excellent command of the English language and a proven track-record for creating winning copy/ content, we have the place for you.
go to method of application »
