Communication Assistant – New Media Communication Assistant – Media Communication Assistant – Public Relations

Duties and ResponsibilitiesReporting to the Senior Communication Officer, Communication Assistant – New Media will be responsible for:• Draft social media outreach messages.• Deliver PR content via LinkedIn, Twitter, Facebook, WhatsApp, email, or direct mail.• Assist in formulating and delivery of email campaigns.• Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification• Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action• Optimise CoG pages within each platform to increase the visibility of the organisations social content• Continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the informationRequired qualifications and experience• The ideal candidate should have a bachelor’s degree in Communication/ Public relations or journalism.• Demonstrable social networking experience and social analytics tools knowledge• Adequate knowledge of web design, web development and SEO• Two years’ work experience.• Advance computer applications• Meets the requirements of Chapter 6 of the Constitution of Kenya 2010Desirable Competencies:Behavioral• Accountability – takes responsibility for action and manages constructive criticisms;• Client Orientation – works effectively well with client and stakeholders;• Continuous Learning – promotes continuous learning for self and others;• Communication – listens and communicates clearly, adapting delivery to the audience;• Creativity and Initiative – actively seeks new ways of improving programmes or services;• Leadership and Negotiation – develops effective partnerships with internal and external stakeholders;• Performance Management – identify ways and implement actions to improve performance of self and others;• Planning and Organizing – plans work, anticipates risks, and sets goals within area of responsibility;• Professionalism – displays mastery of subject matter;• Teamwork – contributes to a collegial team environment; incorporates gender related needs, perspectives, concerns and promotes equal gender participation;• Technological Awareness – displays awareness of relevant technological solutions;• Resource Mobilization – works with internal and external stakeholders to meet resource needs of CoG.
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