Duty location: Kisumu City.
Reporting to the Chief Operating Officer, the incumbent shall manage all aspects of people and business growth, retention and customer satisfaction for both internal and external customers of the Company. This shall be aligned to the overall company strategy.
Duties for the Branch Manager Job
Direct and control the branch team to ensure that they are appropriately motivated and aligned so as to achieve company’s objectives.
Raise the company’s profile and enhancing its visibility by positioning it strategically in the Industry through Brand Positioning and Brand Building
Develop effective marketing strategy by creating a sustainable and comprehensive sales and marketing plan.
Analyze customer research, current market conditions and competitor information.
Monitor, review and report on all marketing activity and outcomes.
Design and execute innovative marketing strategy.
Establish innovative processes to manage existing customer expectations
Ensure a standardized service to all customers.
Growing the company’s portfolio through mining of new and existing clients.
Facilitation in product development.
Facilitation in recruitment, training and development of a robust team.
Reviewing attrition and assisting in designing retention strategies.
Maintaining effective communication by establishing healthy relations with customers, management, internal departments in accordance with corporate strategy.
Branch Manager Job Specifications
Bachelors’ Degree in Insurance, Marketing or Business Administration
ACII, Diploma in Marketing or in any other relevant discipline.
At least 8 years’ experience in marketing insurance products and managing visibility of company brand.
In-depth understanding of process and procedures
Superior Communication skills both written and oral;
Analytical skills; and
