Support the Marketing department in its primary and administrative duties. Assist in organizing campaigns and developing marketing strategies.
Marketing Assistant Job Responsibilities
Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities
Assisting the marketing manager and supporting the marketing team with marketing activities and organizing various projects.
Organizing and managing promotional traditional or digital marketing events/ activities/ exhibitions, booking venues and attending them to facilitate their required success.
Collation, coordinating, ordering marketing materials and the production and delivery of a wide range of marketing materials, information and communications to all the complexes in time.
Scheduling/planning, composing and sending promotional messages to customer database on time.
Conduct market research, analyse and monitor competitor activities, consumer rating reports/ questionnaires.
Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
Write marketing literature (brochures, press releases etc.) to augment the company’s presence in the market
Manage process of sending pertinent information and correct marketing materials to appropriate outlets on request and on time.
Manage and communicate with various suppliers to encourage trusting relationships and pertinent deliveries are done on time.
Update all the marketing materials, information on time
Routine outlet visits to ensure that all the marketing materials, displays are updated and correct.
Conduct below the line training when needed.
Requirements for the Marketing Assistant Job
A degree/diploma in marketing
Exquisite/ strong communication and people skills – – ability to communicate complex ideas.
Proven experience as a marketing assistant
Good understanding of office management and marketing principles
Strong project management, administration and organisational skills
Demonstrable ability to multi-task and adhere to deadlines
Attention to detail.
Well-organized with a customer-oriented approach
Good knowledge of market research techniques and databases
Computer proficient with Microsoft Office,
Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, online analytics, Google Ad words, Adobe InDesign and Adobe Photoshopetc.)
Personable, presentable and articulate
