Marketing Development Executive.

Principal Accountabilities
Develops and executes, under the supervision of the Head of International Sales & Market Development, marketing plans and programs for the short and longer term to ensure the profitable growth and expansion of sales for all product categories
Develops and recommends pricing strategy for the company which will result in the greatest share of the market and improved profitability.
Recommends changes in the marketing development organisation to ensure the effective achievement of objectives and maximise opportunities to swiftly take advantage of marketing opportunities and resolve problems
Ensures exploitation of the marketing mix to achieve optimal market share.
Manage key assignments covering creative and analytical tasks of brand management
Conduct regular market analysis to identify opportunities for immediate and future sales growth and develop, maintain and regularly update the marketing intelligence information system (databank).
Develop and foster relationships with external bodies for example, institutes, export authorities, customers etc. for the purposes of gathering marketing data.
Carry out research projects into industries, sectors, applications and customers to support product development and marketing strategy delivery
Monitor, evaluate and assess competitor activity and produce periodic weekly monthly and quarterly market intelligence reports.
Participate in and support the development of marketing strategies, and analysis of underlying business and market trends, to support strategy decisions
Produce marketing communication materials for use by senior managers and the marketing and supply chain team.
Analyse and report on sales statistics
Formulate and implement policies that assists distributors grow sales at target levels
Establish and continuously monitor both qualitative and quantitative standards of performance for all the service elements
Knowledge / Skills / Experience
Graduate in Business Management / Marketing. MBA would be a definite advantage.
High level of expertise in information databases
At least five years post qualification experience in relevant marketing development positions
Exposure to international working environment
High level analytical skills
Keen attention to detail, with the ability to summarise rational arguments and supportive conclusions to investigative work