Key Responsibilities:
Develop and execute marketing campaigns (digital, social media, offline activations) to promote Bobu Lifestyle’s products.
Manage content creation, storytelling, and branding that highlights the uniqueness of African craftsmanship on social media platforms such as Instagram, Tick-tock, Facebook, X, etc.
Collaborate with influencers, brand ambassadors, and partners to drive visibility and engagement.
Oversee product launches, exhibitions, and trade fairs to showcase Bobu Lifestyle’s collections.
Monitor customer engagement and feedback to enhance marketing strategies.
Qualifications
Bachelor’s degree in Marketing, Business Administration, or a related field.
Minimum 2 years of working experience in the Marketing Industry.
Familiarity with the graphic designs, photo/Video editing as well as soft wares such as Canva, capcut .etc
Strong understanding of African art, handmade products, and cultural aesthetics.
Ability to develop and execute strategic marketing plans.
Proficiency in digital marketing tools, social media management, and data analysis.
Strong communication and presentation skills.
If you’re passionate about developing unique, culturally rich products and scaling them into successful market offerings, we’d love to hear from you. Send your resume and a cover letter to lifestyle@bobuafrica.com with the subject as Your name + job title.
Apply via :
lifestyle@bobuafrica.com