The Consultant is expected to contribute to the following:
Website Development & Maintenance
Audit and enhance the GBW website.
Improve website navigation, responsiveness, and user experience.
Ensure seamless content updates aligning with GBW campaigns.
Provide ongoing maintenance, including security updates, bug fixes, and hosting renewal.
Implement and update SSL security certificates for enhanced website security.
Search Engine Optimization (SEO) & Digital Marketing
Conduct ongoing SEO optimization to improve GBW’s Google ranking.
Develop and execute targeted digital marketing campaigns for GBW’s key events and projects.
Monitor and analyze digital performance metrics, providing monthly reports with insights.
Ensure high engagement levels across GBW’s website and social media platforms.
Content Development & Visual Enhancements
Design high-quality infographics, fact sheets, and reports.
Develop motion graphics and animations to enhance storytelling.
Create social media graphics to promote GBW initiatives.
Align content with GBW’s branding guidelines and IUCN standards.
Duration of the Assignment
March 2025 – June 2025
Deliverables and Activities
Deliverable/Activity-Description-Deadline
SEO & Digital Marketing Report-Monthly
Monthly analytics, engagement metrics, and campaign reports.
Website Revamp & Security-Q2 2025
Fully optimized and redesigned GBW website with updated security features.
Social Media & Digital Content-Q2 2025
15+ custom-designed social media graphics for website GBW and its programs theme
Brand Motion Graphic-Q1 2025
Animated GBW logo motion graphic for campaigns.
Hosting & SSL Renewal-Annual
Annual website hosting renewal and SSL certificate updates.
Payment Schedule
Deliverable-Milestone Payment
SEO & Digital Marketing- Payment upon successful campaign execution & report submission.
Website Revamp & Security- Payment upon completion of site updates & security fixes.
Social Media & Content- Payment upon delivery of social media assets & engagement metrics.
Brand Motion Graphic- Payment upon final approval of animation deliverables.
Skills and Experience
The consultant must have the following skills, education, and experience as a minimum:
Proven experience in digital marketing, social media, and website management.
Strong portfolio showcasing website development & SEO work.
Expertise in UI/UX design, security monitoring, and hosting management.
Proficiency in analytics tools for monitoring digital performance.
Strong communication & content development skills.
Step 1: Acquire Tender DocumentsStep 2: Review RequirementsStep 3: Prepare ProposalStep 4: Submission
Apply via :
jolly.chemutai@iucn.org