Primary Duties and Responsibilities:
Support D&N management develop and implement marketing strategies to generate sales, reviewand revise existing D&N ’s sales and marketing plans, advising the management and promoting the company’s existing brands.
In consultation with D&N staff, develop marketing structures, roles, processes, and forecasting plans for next two financial years to catalyze the company achieve its sales and marketing goals.
Develop marketing drivescampaigns aimed at increasing visibility for D&N brands especially on the general trade.
Conduct capacity sales and marketing gaps assessment and training to D&N sales team including merchandisers/distributors.
Support D&N management in recruitment and training of new sales and marketing officers
Document and discuss with the D&N management key recommendations, tips, or strategies for future improvements.
Provide advisory on building and maintaining relationships with customers.
Deliverables:
Inception report providing the proposed framework of support to D&N.
Technical deliverables; Comprehensive D&N sales and marketing strategy.
Strategy implementations support report (Some level of effort will be towards initial roll-out of strategy implementations).
End of assignment report.
Level of Effort and Reporting:
Up to 21 days over a period of 3 months (1st March – 30th May 2025). The assignment is anticipated to start in March 2025.
Required Qualifications:
Bachelor’s degree in commerce, marketing, Business management or in any other related field is preferred
Substantive experience working in marketing and business development.
Demonstrated experience in designing marketing and sales strategies for different business models including digital marketing.
Strong interpersonal skills and proven ability to develop and maintain effective working relationships across teams and organisations.
Experience working with small and growing companies (SGBs) operating in the informal sector is an added advantage.
Demonstrated experience working in value chain development and especially in Kenya or Sub-Saharan Africa context will be an added advantage.
Prior experience working as a marketing consultant in fast moving consumer goods (FMCG) will be an added advantage.
Innovative and collaborative
Apply via :
palladium.csod.com