FSD Africa’s Manager, Content and Communication supports the Director, Strategic Communications to deliver a number of important objectives.
Specifically, these include strategic influencing and engagement, brand building, content creation and dissemination, and knowledge management, insights and learning. This work contributes to the development of industry leading content and communication activity by FSD Africa, underpinned by high quality planning and execution. It ultimately positions FSD Africa as a trusted counterpart to financial sector development funders, policy makers and private sector actors.
In addition to the goals above, this Manager role will lead in specific areas, including internal communications, online channels (e.g. LinkedIn, X), events (e.g. webinars, workshops). The role will also include budget, team collaboration and consultant management responsibilities.
KEY RESPONSIBILITIES AND ROLE REQUIREMENTS
Strategic Influencing and Engagement
Support the development and implementation of creative, feasible and measurable strategies to influence and engage key decision-makers across the financial sector in Africa (public and private), but also in the UK, especially with His Majesty’s Government (HMG) and FCDO’s private sector department.
Support all FSD Africa’s Content and Communication activities; particularly via the delivery of key audience, messaging and campaign frameworks; building on key financial sector development insights from FSD Africa programme activity and wider market trends
Lead delivery of specific workplan & budget items for content creation and communications campaigns
Establish and sustain a close working relationship with FCDO’s communications teams, making sure they are regularly updated on FSD Africa’s communications activities; ensuring effective co- ordination and alignment between FCDO’s messaging (especially around FCDO “campaigns”) and FSD Africa’s external communications; participate in other meetings with FCDO teams, including those in priority countries, alongside the Director
Strategic Communications and other FSD Africa colleagues
Support the monitoring of implementation against the milestones of Content and Communications
Strategy: measuring traction with specific audiences to prove and improve engagement
Brand Building
Support the development of FSD Africa’s written and visual brand assets to position FSD Africa as a major voice in the financial sector development space.
Support the roll out any written and visual branding updates to align with FSD Africa’s new strategic direction
Content Creation, Management & Dissemination
Support the consistent production and dissemination of industry leading content by upgrading internal communications processes, as well as delivering excellent written and visual content directly.
Provide hands on support in the process of initiating and finalising content production and dissemination – reports, videos, photography, infographics, blogs etc.
Maintain a library of assets – image, video, graphics, stakeholder content
Write content and oversee visuals and design; monitor breaking news and take initiative to respond appropriately
Supervise the work of suppliers/ 3rd parties to support in research, interviewing, writing, editing, proofreading and distributing content for electronic and print communication
Support the management of a pool of contractors – Press Office, designers, editors, photo/videographers etc.
Online Platforms Management
Within the context of the Content and Communications Strategy, lead the development and management of an industry-leading online presence for FSD Africa through its website and digital media platforms.
Lead the preparation and tactical dissemination of high-quality content on FSD Africa’s website, ‘X’ handle and LinkedIn channel, as well as other platforms/channels as they emerge.
Support front-end and back-end website development, online/offline design, uploading of content, ensuring up-to-date, accurate information about members; regular and engaging content about their impact; and relevant resources on key advocacy priorities
Develop ideas for the use of social media to achieve goals, demonstrating the ability to use social media strategically and in a measurable way
Events, Webinars and Workshops
Within the context of the Content and Communications Strategy, support and lead the delivery of FSD Africa’s in-person/virtual event activity.
Management and co-ordination of relevant events, in line with FSD Africa’s advocacy and communications strategy
Management of event and marketing calendars and coordination of the creation and dissemination of marketing material (banners, registration/event pages, invites, on-theday branding, agendas etc)
Management of hosting rights and capabilities – registration access/management, stakeholder updates, conducting dry-runs, post-event activities
Monitoring, evaluation and reporting
Knowledge Management, Insights and Learning
Work closely with colleagues in the Strategic Communications & Development Impact teams to ensure knowledge is managed and communicated effectively to promote internal learning and external influence.
Lead in the development, implementation, and maintenance of FSD Africa’s internal communications strategy
Develop and execute internal communications capacity building modules and exercises for staff
Monitor, report and adjust internal communications practices and channels/tools in the initial phase
Revamp, update and advise on communications resources on the intranet as directed
Team Collaboration
Manage selected external consultants, but also collaborate in a trusted, effective way with colleagues across FSD Africa.
Successfully procure and manage communications contractors and freelancers taking relevant budget responsibilities
Support the delivery of targeted skills-development training as necessary to ensure quality outputs
Carry out any other duties or special assignments as assigned by the Management or colleagues
Carry out any other duties or special assignments as assigned by the Management.
PERSON SPECIFICATIONS
Qualifications and Education
Bachelor’s degree, preferably in Public Relations, Marketing, English, Journalism, or a related communications field
Excellent written and verbal skills
Essential Experience, Knowledge, and Skills
A minimum of 6-8 years of professional experience in a of professional experience in communications, media or public relations, ideally within a private sector, development department or agency
Ability to commission, write and review high volumes of industry-leading content, creating written, visual or audio content, sometimes at short notice
Ability to use social media strategically; developing with ideas for expanding the organisation’s reach and impact
Experience of managing websites and other channels; especially the monitoring of usage and uptake statistics to optimise performance
Experience of managing and external contractors/freelancers; including vision setting, budgeting and procurement
Demonstrated ability to co-ordinate the work of colleagues across the organisation and manage external suppliers and providers
Experience in delivering high quality professional events
Good working knowledge of InDesign, Photoshop or other creative software
Apply via :
fsda.peopleshr.com
