A Digital Commercial Creative blends creativity and strategy to craft campaigns that enhance brand visibility and drive sales in the digital space. Their duties include:
Key Responsibilities:
Concept Development
Develop creative digital campaign ideas aligned with brand goals and trends, and collaborate with teams to bring them to life.
Content Creation and Strategy
Strategize on & Propose relevant multimedia content strategy aligned with client campaigns
Data Driven Decision Making
Analyze campaign performance to identify trends and improve outcomes, refining ideas based on engagement, clicks, and conversions.
Brand and Message Alignment
Ensure client content a;igns with their brands voice and goals while telling an engaging, fresh story.
Emerging Technology Integration
Keep up with and propose digital marketing trends like AI, AR/VR, and interactive design, integrating them into campaigns to stay competitive.
Stakeholder Collaboration
Act as a liaison between creative teams, clients, and stakeholders, ensuring all parties are aligned on the campaign’s vision and objectives.
Present creative ideas and campaign results to stakeholders in a compelling way.
Qualifications:
Bachelor’s in Marketing, Communications, Graphic Design, or related field.
3+ years in digital content creation.
Proficient in Adobe Creative Suite, video/audio editing tools.
Strong understanding of digital marketing, social media strategies, and SEO.
Excellent communication and organizational skills.
Portfolio required.
Preferred Skills:
Experience with HTML/CSS and website management.
Google Digital Marketing certification.
Knowledge of analytics tools like Google Analytics.
Please share your cover letter and resume to recruitment@mediamax.co.ke on or before Friday, 29th November 2024.
Apply via :
recruitment@mediamax.co.ke
