Job description
Job Description and Specifications:
Manage the day-to-day internal and external communications and marketing activities of Dreamcatcher Productions.
Correspond with external and internal stakeholders to keep them informed of company developments.
Build on existing and develop new relationships with our clients, media, key decision makers, suppliers and other relevant parties
Coordinate the design of promotional material and distribute in online and offline channels
Advertise our company and products/services on various media
Plan interviews and press conferences
Produce marketing copy for our services
Craft and send regular newsletters with company updates
Track ROI for marketing campaigns
Monitor corporate website and social media pages and address clients’ queries
Network with industry experts and potential clients to drive brand awareness
Gather customer feedback to inform sales and product teams
Develop marketing materials; create/write case studies and product guides to drive sales.
Research and plan out communications programs
Create strategies to increase employee awareness and promote productivity
Plan and write content for copy publications, website pages, scripts for presentation and videos, product brochures, sales leaflets, corporate brochures, annual reports for the directors,
newsletters, customer magazines.
Effectively communicate with our different target audiences, including customers, journalists, investors, suppliers and the community, advise other employees and managers on communication tasks, and use written and verbal skills to create a wide range of product and corporate communication material.
Skill competencies & personal attributes:
Proven work experience as a Marketing Communications Specialist or a similar role
Familiarity with B2B and B2C advertising campaigns
Hands-on experience with web content management tools
Knowledge of SEO and Google Analytics
Experience with marketing campaigns on social media
All-round knowledge of advertising, PR and media
Excellent written and verbal communication.
Ability to work under pressure
Be imaginative.
Degree in Marketing, Communications, Public Relations or relevant field.