As the Product Manager Human Pharma in SSA, you will be part of a centralized team covering the Sub Sahara Africa region. You will be closely collaborating with a cross-functional team and will be responsible to develop & implement the Integrated Customer Plan (ICP) in the region, leveraging data analytics for informed decision-making. Additionally, you will lead and develop Strategic Marketing & Launch Readiness of assigned products ensuring compliance and customer experience with a rapid learning approach to optimize activities.
This position requires strong product knowledge, experience in launch campaigns, and proficiency in strategic marketing tools and techniques.
Role & Responsibilities:
Leads and prepares the Strategic Marketing, Launch Readiness, and ICPs of assigned products in cooperation with medical, market access, field operation, and all other relevant TAT members according to determined timelines to ensure optimum short- and long-term development, market contribution. Is responsible for the achievement of related targets
Ensures achievement of budgeted sales targets as well as the long-term growth of assigned products and initiates corrective measures in case of deviation from planned sales development
Coordinates the execution of the operational marketing plan, prepares and manages Direct Promotional Budget and ensures that expenses are within the approved budget
Plans and realizes field (double) visits according to the phase of the product to ensure the maximum customer engagement and flawless implementation of the plans based on the market needs
Builds relationship with all functions with related to the assigned products, interfaces across organization and works in cooperation with TAT members to drive projects through to agreed timelines and objectives
Responsible for product trainings of new and existing FF and to update the knowledge of the existing field force in correlation with the market dynamics
Monitors, controls, and evaluates the impact of Marketing Programs and recommends corrective measures
Ensures timely submission of marketing reports like sales forecasts, expense reports, and other reports that may be required from time to time
Use digital strategies, technologies, tactics and insights to develop integrated customer engagement plans to drive business impact
Requirements:
Bachelor’s degree in business administration/pharmaceutical science/Medicine or related field
A minimum of 4 years of experience in pharmaceutical industry
Cardiovascular and metabolism experience is a plus
Product manager experience is desired
Business fluent in English, in its oral and written form
Regional experience is preferred
Extensive experience in using VEEVA CRM or similar CRM systems is a must
Digital Marketing
Effective communication with ability to build and maintain relationships
Interdisciplinary thinking, problem solving and open communication
Excellent interpersonal skills, assertiveness and decision-making ability
Capable of organizing, planning, and prioritizing tasks
Apply via :
jobs.boehringer-ingelheim.com
