Job Summary
To drive the business development and implementation of sales plans through branches and digital channels within the country
Job Details
Critical Deliverables /Core Accountabilities and Responsibilities
Implement the country’s sales and distribution strategy and execution to drive product profitability.
Create sales plans and budgets to achieve revenue targets and market expansion
Analyse market trends, competition and customer needs to inform strategic decisions
Adapt sales strategies based on changing market conditions to maintain a competitive edge
Deliver and analyse sales force KPIs on agreed frequency (usually monthly), proposing actions where needed and supporting sales force management to implement agreed actions.
Develop and maintain relationships with key customers, stakeholders and partners to enhance customer satisfaction and loyalty
Drive initiatives to enter greenfields, launch new products and explore untapped segments
Manages CRM projects, focusing on innovative solutions and building specific tools / skills to ensure best performance delivery while respecting national data privacy and other legal requirements.
Drive collaboration across multiple sales channels with a focus on digital preference acceleration
Collaborate with cross-functional teams such as Marketing, Finance, Risk and Operations to ensure seamless sales operations.
Ensure all complaints for both internal and external customers are resolved timely.
Analyse performance of the various products to establish product success.
Lead, mentor and manage the branch network and Direct Sales Agents
Gather customer feedback to inform product development and improvement
Requirements
Education
Bachelor’s degree in Marketing, Business Administration/ Economics or similar field
Experience
At least 7 years’ experience in Sales / Channel Management /Product Management, with at least 3 years’ experience in managerial level.
Experience in driving products initiatives end-to-end; from planning to post-rollout management
Certifications
Knowledge
Strong understanding of customer insights and analytics
Strong understanding of product offerings and customer segments in banking and microfinance
Understanding product and customer lifecycle and management
Strong knowledge and understanding of financials, sales processes, scorecards and key performance indicators
Strong understanding of People Management and performance appraisal tools
Skills
Excellent creative and strategic problem solving skills (i.e. problem definition & structuring, analysis definition, insight generation & recommendation generation)
Excellent communication skills especially with top management and other stakeholders
Ability to drive the execution of new products, from inception to implementation
Strong negotiation and Presentation skills
Apply via :
letshego.seamlesshiring.com
