Job Purpose:
To achieve CE (Consumer Electronics, Home Appliances, Visual Display, Television) Targets (SELL IN) by managing relationship with the established Distributors and Channels within an assigned territory whilst tracking actual sell out versus forecasts.
Key Responsibilities
Distributor Management:
To ensure the execution of negotiated Joint Business Plans (JBPs) from activities such as Distributor Conferences/Strategy meetings for the HA business unit.
To ensure that all assigned Distributors have the relevant product information (product line ups/POSM guidelines/Flooring plans) as received from the Product Manager.
To ensure responsible system utilization (GPPM, GCSM, PVI) by Distributors and Master Channel partners.
To ensure service delivery through effective performance management, motivation and retention of assigned Distributors.
Marketing Management:
Develop realistic Sell- In targets that will assist in growing market share
To formulate and execute distribution, marketing strategies to grow pipeline and boost Sell-In / sell out plans.
To develop and implement Channel Management strategies that will increase product availability in the assigned territories.
To prepare periodic (weekly, monthly, quarterly etc.) management and ad hoc reports that keep track of the performance with an overview of achieving monthly targets (SELL IN).
Recommend Recommended Retail Price and monitor
Supply Chain Management
To ensure effective six (6) months demand planning/sell-in/Out forecast with proper follow up negotiations to ensure assigned stretch targets are met.
To recommend process and systems improvement to enhance quality and efficiency within the business.
To be responsible for the collections of Account Receivables(A/R)
Knowledge: Skills and Experience required for this Role
6 years’ experience in Marketing, with 3 years in Account Management.
Bachelor’s degree in Business Administration/Marketing Discipline
Sound knowledge of the CE operating environment
Proven experience in motivating distributors, Channel and Field Force Teams to double their efforts to improve Sell –in and Sell -Out with-in the assigned region.
Business processes, objectives and strategies
Proficiency in Microsoft packages (Excel, PowerPoint, Word)
Competencies required for this Role
Drive for Results- Individual Contributor
Creative Intelligence Individual Contributor
Navigating organizations- Individual Contributor
Building Best teams- Individual Contributor
Inspiring others- Individual Contributor
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