Job Summary:
We are currently seeking ambitious individuals to join our Software as a Service Marketing trainee program. This 3-month training opportunity is designed to provide hands-on experience and mentorship in the dynamic field of SaaS marketing. Upon completing the program, trainees will have the opportunity to join our team full-time.
Key Responsibilities:
Implement marketing strategies to promote software products
Conduct market research to identify potential customers and their needs
Create and manage marketing campaigns across various channels such as social media, email, and online advertising
Generate leads and drive product adoption
Do sales pitches and conduct product demos
Analyze and report on marketing performance to optimize strategies and improve ROI
Stay updated on industry trends to inform marketing efforts
Build and maintain relationships with key stakeholders including customers, partners, and industry influencers
Requirements
Excellent communication skills, both written and verbal.
Solid understanding of Software as a Service and associated technologies.
Ability to translate highly technical software features into compelling marketing messages.
Strong understanding of digital marketing strategies.
Experience with marketing automation tools, and the ability to analyze and interpret data to make informed marketing decisions.
Proficiency in creating compelling marketing materials, such as website content, email campaigns, and social media posts.
Ability to build and maintain relationships with clients and partners.
Strong understanding of analytics and metrics.
Degree in IT, BIT, Software Engineering, Computer Science and related disciplines.
At least 1 year experience in a similar role.
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