Brief Description
Manager content & creativity is responsible for providing creativeinput by developing and managing (mainly) audio-visual content for placement ondigital platforms and related communication channels to enhancetimely customer engagement. The role is responsible for shaping the audio-visualaspects of engagement across all media including websites and digital media(main focus), as well as traditional media, press and more.
Detailed Description
Creative approach and artistic vision of content deliverables to ensure brand and strategic goals and requirements are met and objectives of content are clear, concise, and compelling for the audience.
Support Communications Department initiatives to shape, enhance and defend Kenya Airways’ brand and visibility for customers, partners, other stakeholders and the public
Develop, execute and manage digital media campaigns and support other media campaigns with audio-visual content
Provide art direction and creative direction on content produced.
Advise and guide management on audio-visual content
Oversee the development of creative briefs and strategy and works with different department for alignment.
Identify, evaluate, and oversee agency partners, contractors and vendor content as needed to help set the teams up for efficiency, effectiveness, and creative success.
Evaluate and recommend new procedures and equipment for creative services area.
Review the competitive marketplace and make adjustments based upon identified information.
Provide thought leadership on creative capabilities, trends, and best practices and evangelizes the power of creativity that will drive KQ’s content creation.
Manage multiple creative outputs (design and multimedia) by setting expectations, overseeing the quality of output, and leading team and professional development.
Coordinate all activities with Senior Manager Corporate Communications
Job Requirements
Bachelor’s degree in a relevant discipline. (public relations, journalism, communication, or marketing).
Post graduate Diploma in Journalism would be an added advantage.
Membership/Certification – Relevant bodies
Minimum of five (5) years of progressive relevant experience in content creation, communication, or journalistic role.
Demonstrated expertise in the field of content creation and release of the same for public consumption.
Strong understanding of digital marketing and concepts
Additional Details
Content creation skills including; Delivery of effective strategy, writing and successfully deploying press releases and other materials
Experience with social media and marketing campaigns
Takes personal ownership and accountability to meet time pressure deadlines, achieve agreed-upon results, and have personal organization do so.
Excellent diplomatic and interpersonal skills with a willingness to work in a team environment. Proven experience in working as both a leader and a member of a team.
Self-motivated, creative, have excellent organizational skills, proven ability to perform multiple tasks, and work with both internal and external constituencies.
Experience of developing and implementing media, advocacy or marketing campaigns
Apply via :
i-pride.kenya-airways.com
