Job Description
Overall Objective of the role:
The primary purpose of the role is to drive the sales and profitability by building strong commercial relationships with the assigned customers.
Duties and Responsibilities
To Lead the customer business reviews with the Hotels, Restaurants and Cafes on a periodic basis- monthly/quarterly/yearly and drive the completion of the action plans
To Develop Customer specific joint business plans and periodically monitor the agreed milestones, thereby driving customer engagement
Responsible to develop new portfolio focused on “Bakery Products” offering a full “Bakery Solution” to customers
Responsible for training the customers on Bakery value added products as part of bakery solution offering
To create awareness of the company Marketing strategy & expectations and ensure implementation of agreed objectives at the customer end.
To conduct Periodic review of Customer KPI’s- Sales, Investments, Growth, contribution, Market Share, Data Sharing & Service Levels
To Provide insights to the management team on trends, competitor status that will aid in driving business decisions
To Ensure compliance to company policies, procedures, commercial terms and local regulations
To Resolve any outstanding issues with the concerned customer
To Seek new business opportunities in line with the organizational growth strategy To support sales team by conducting “live demonstrations” of our Bakery products leading to listing the products and getting the sales Training internally sales team on basic Bakery products
Responsible to collect the receivable for sales done
Key Competencies & Qualifications
Bachelor Degree in any relevant field
Must have at least 6 to 7 years proven Bakery/pastry products experience
Experience as a sales person with Good know how and knowledge of Bakery ingredient products
Distribution experience of Food products is a must
Strong Sales skills with know-how on sales approach and route to market to Foodservice channel
Good know-how and knowledge of the Kenyan Foodservice market / hospitality market
Ideally someone from the industry itself Ability to be self-motivated with a positive attitude and a solid work ethic
