Job brief
We are looking for a Marketing and Communications Specialist to manage our online and offline communication with clients and increase brand awareness.
Marketing Communications Specialist responsibilities include distributing promotional material, responding to customers’ queries and comments on social media and networking during marketing events. If you have experience in identifying and building long-term relationships with target audiences, we’d like to meet you.
Ultimately, you will act as our brand’s voice to impress our customers and attract new clients.
Responsibilities
Promote our products and services during events
Coordinate the design of promotional material and distribute in online and offline channels
Advertise our company and products/services on various media
Produce marketing copy for our website
Craft and send regular newsletters with company updates
Track ROI for marketing campaigns
Join social media groups and professional platforms to discuss industry-related topics
Monitor corporate website and social media pages and address clients’ queries
Network with industry experts and potential clients to drive brand awareness
Gather customer feedback to inform sales and product teams
Manage the marketing tools
Requirements and skills
At least 4 years’ experience as a Marketing Communications Specialist or similar role
Familiarity with B2B and B2C advertising campaigns
Hands-on experience with web content management tools, like WordPress
Proficiency in MS Office
Knowledge of SEO and Google Analytics
Experience with marketing campaigns on social media
Excellent verbal and written communication skills
Good presentation skills
BSc in Marketing, Communications, Public Relations or relevant field
Apply via :
dennis@istikbalkenya.com
