The Assistant Manager Retail Business is responsible for spearheading new business acquisition through different distribution channels (Agency (Internal / External), Brokers, Institutional Partnerships, and Direct) to achieve the set business revenue growth targets
Key Responsibilities:
Strategy and Marketing
Work closely with staff across departments in developing and sustaining solid relationships with the business stakeholders, distribution channel partners and clients to implement growth strategies.
Prepare, implement, and execute strategic sales and marketing plans in support of the corporate strategy.
Develop pricing strategies in consultation with senior management, balancing marketing objectives and customer satisfaction.
Prepare sales budgets and projections and approving expenditures
Track and analyse performance statistics based on key quantitative metrics as well as preparing periodic progress reports, and departmental achievements against planned targets, and providing justification for performance variances and areas of improvement.
Develop and implemente of a structured process for continuous product performance review and liaising with the head of business to implement appropriate improvements in line with consumer needs.
Provide insight for product development by maintaining consummate market intelligence and periodically reviewing existing products to enhance their quality.
Examine new business opportunities on an ongoing basis, in traditional and non-traditional sectors, and subsequently formulating plans for developing and launching relevant products and services.
Develop and implement business and product development plans to create and maintain true and enduring value propositions to clients in order to continually capture business opportunities and sustain business relevance to new and existing clients.
Business Development Roles
Develop and implement market segmentation plans in conjunction with other business departments, and inter-company Business Development Leadership.
Support the Trust Consulting team on the field activities for brand positioning and marketing drives.
Coordinate management of all the retail distribution channels
Coordinate the expansion of distribution channels by engaging established and emerging intermediaries currently not in our books, and creating partnerships with alternative business channels.
Design sales contests and other Team motivational programs
Provide training support for the distribution channel partners
Ensure adherence and compliance with internal controls, policies, and procedures
Client / Business Partners Relationship Management
Ensure the team maintain regular contact with all distribution partners and clients through regular visits and virtual meetings as well as other partner / client relations mediums to ensure sustained growth from the existing and new portfolios.
Maintain an updated register of all fees – Invoices to all clients to be sent regularly based on the agreed charging method.
Develop and enhance clients’ self-service and correspondence platforms
Job Requirements:
Bachelor’s Degree in a Social Sciences or Business-related field from a reputable university.
At least five (5) to seven (7) years post-qualification experience in Financial Sector, preferably in Sales.
Professional qualification(s) in Marketing, Insurance, Pensions or equivalent
Past experience in leading a sales team or department will be an added advantage.
have previous experience in Business Development and Sales
Competencies
Strong leadership skills to foster teamwork; helping to develop and motivate staff, resolving conflicts as well as ability to provide direction, guidance, momentum, and vision to achieve organizational objectives.
Strong communication and presentation skills including the ability to develop proposals, concept papers, and position papers as well as write reports and prepare relevant publications.
High-level interpersonal and cross-cultural skills, including the ability to build alliances and collaborative relationships with sensitivity to diversity.
Detail-oriented with problem-solving abilities and conceptual thinking.
Ability to manage clients/brokers perspective and be a good listener
A passionate team player, Goal driven and results oriented individual
Ability to analyse and interpret financial data and apply management principles and practices in making sound business decisions.
Proven track record in developing and administering marketing programs and ability to establish clear metrics for marketing effectiveness.
Must be a self-starter, highly organized, and able to work well with people at all levels in the organization.
Strong persuasion and negotiation skills.
Strong business acumen/business orientation.
Good customer relationship management skills (internal and external customers).
Trustworthiness and discretion when handling confidential information.
Apply via :
.co.ke
