Overall purpose
Reporting to the General Manager – MIB, the successful candidate will be responsible for the delivery of revenue and volume targets for Sales and Business Development by promoting and selling MIB products in designated/ identified market segments in order to ensure revenue growth
Key Responsibilities
Collaborating with management in establishing and recommending the most realistic sales goals for the company
Maximizing sales revenue and meet corporate objectives
Managing sales activities on major accounts and negotiate sales price and discounts in consultation with the General Manager
Generating accurate sales forecasts for annual, quarterly and monthly revenue streams.
Developing loyalty campaigns and prepare business cases for all proposed campaigns
Developing specific plans to ensure revenue growth in the company’s products.
Providing quarterly results assessment of the sales generated
Ensuring proper co-ordination of company resources to ensure efficient and stable sales results.
Working closely with the GM to formulate all sales policies, practices and procedures.
Assisting sales personnel in penetrating market segments by building good rapport with key decision makers.
Developing sales strategies to improve market share in all product lines.
Interpreting short- and long-term effects on sales strategies in operating profit.
Developing and ensuring implementation of effective brand management mechanisms that ensure responsiveness to customer expectations from the Organization.
Coordinating the development and implementation of a suitable Public Relation and branding strategy which positions the Organization as a leading insurance broker to selected niche markets
Coordinating procedures of identifying gaps in the Organization product and service, develop strategies to bridge the product gaps
Monitoring market share, conduct regular competitor analysis and drive goal setting for niche identification and market growth
Co-ordinating development of marketing strategies and promotional activities in the identified market segment.
Ensuring effective product launch and branding initiatives
Facilitating regular updates of information on Marketing, PR and CSR on the website.
Monitoring customer satisfaction indices and facilitate resolution of customer complaints
Implementing programs to improve and maintain the customer awareness culture amongst staff.
Building excellent client relations with new and existing clients and keeping an active network of contacts
Conducting market intelligence to determine market requirements for existing and future projects
Qualifications/Skills/Experience:
The ideal candidate must possess the following qualifications and competencies:
A Bachelor’s degree in Business Administration, Finance or equivalent in a business related field;
Master’s degree in commerce or a business related field is an added advantage
Minimum of ten (10) years post qualification experience three (3) of which must have been at a Senior Manager level
Postgraduate Diploma in Insurance
Must be a member of ACII or AIIK
Must have demonstrated ability to handle departmental budgets, resources, processes, projects and relationships
Should have thorough knowledge of the relevant industry/sector as well as knowledge of regulatory requirements affecting the relevant sector
Must be capable of functioning effectively both as a team player and a team leader
Must have ability to plan, organize, implement and evaluate departmental goals
Should have strong analytical and be result oriented.
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Apply via :
www.ktdateas.com
