Agency Sales Executive

Key Responsibilities

Develop strategic and competitive agency sales marketing concepts.
Visit agencies and make sales pitches and ensure swift and efficient closure of the deal.
Maintain effective customer care.
Submit weekly forecasts to help determine which agencies to critically focus on to maximize sales volume and growth.
Adhere fully to the agency activities so as grow the client base and meet set targets.
Follow up on collections and ensure timely payment by all clients.
Adhere to the company’s credit policy with no debt beyond the 30-day credit period.
Provide excellent account management and in line with this cultivate first point contact between the stations and agencies and use excellent interpersonal skills to keep the business relationships strong.
Undertake a strategic and value adding approach to selling.
Handle sales administrative issues as necessary.
Conduct price, customer satisfaction surveys and other market research in liaison with the Research and Development Department.
Conduct market intelligence on media gaps and business opportunities and guide the Sponsorship and Promotions team on opportunities on the ground and how best to take advantage of them.
Work closely with the Sponsorship & Promotions and the Creative section to prepare briefs that can sell and position them as per the Company’s strategy.
Prepare weekly reports and any other reports as agreed with the Agency Sales Manager to provide timely guidance on any intervention.
Reconcile customers’ accounts on a monthly basis and work with accounts to ensure monthly statements are signed off and dispatched to all agencies.

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