Media Buyer

Job Description

Negotiate ad space and airtime with vendors to ensure that our clients get the best deal
Develop media plans and budgets that best fit our clients’ needs
Create ad schedules and adjust when appropriate
Ensure ad quality and placement, as well as relevance to campaign objectives
Track ad money spent, and return on investment (ROI)
Working cross-departmentally to align campaign strategies and goals across the organization
Providing ongoing actionable insights into campaign performance to relevant stakeholders
Defining, measuring, and evaluating relevant media KPIs
Building out media buys for various ad platforms and overseeing the day-to-day execution of media
Manage and optimize plans and budgets according to the best media mix
Conducting in-depth keyword and website research, ad grouping and audience targeting
Maintaining knowledge of industry best practices and new technologies
Keeping up to date with fluctuations in popularity ratings and developments in the industry
Maintaining good relationships with media sales staff
Help identify target audiences demographics and plan and develop media campaigns
Experiment with new platforms and channels
Ensure ads are creative and displayed appropriately
Interact with clients and build relationships with them while ensuring their needs are being met
Participate in marketing campaigns
Mastermind creative ways to deliver an exceptional client experience
Any other tasks assigned by management

Requirements
Academic Qualifications

Bachelors degree in business or a related field

Relevant Experience

3 (three) years of experience as a media buyer; experience in digital media or a similar relevant field.

Apply via :

vendeur-afrique.zohorecruit.com