The Social Media Officer will drive the development of Ol Pejeta’s social media channels and support our social communities.
Responsibilities include:
Design, create, and deliver digital media communications to support expansion and growth of Ol Pejeta’s conservation and community programmes
Develop, implement and manage the social media strategy with a particular emphasis in growing our following in the UK
Develop and monitor performance on key social media KPIs
Measure the success of every social media campaign
Curate, manage and oversee social media content and publishing
Manage the organisation’s website by creating, improving and maintaining content to achieve our PR and fundraising goals.
Manage the organisation’s advert programme to promote PR and fundraising campaigns
Stay up to date with the latest social media best practices and technologies
Use social media marketing tools such as Later to enhance the efficiency
Work with the communications teams to ensure content is impactful and helps mobilise resources and engagement from supporters/ followers
Monitor SEO, user engagement, suggest and implement content optimization
Communicate with industry professionals and influencers via social media to create a strong network
Build capacity on digital and social media engagement across the department
Full Job Description
Education, Language & Qualifications
BSc degree in Marketing, New Media or related field
Excellent verbal and written communication skills in English, ability to inform and engage through written communication
Essential Knowledge, skills and Experience
At least 5 years of experience as a Social Media Officer or similar role
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
Excellent knowledge of slink and other social media tools
In-depth knowledge of SEO, keyword research and Google Analytics
Experience with doing audience persona research
Experience in raising awareness about a cause in the European markets
Ability to deliver creative content (text, image and video)
Adobe InDesign and Adobe Photoshop / Canva skills
Good understanding of social media KPIs
Familiarity with web design and publishing
Familiarity with online marketing strategies and marketing channels
Ability to gasp future trends in digital technologies and act proactively
Excellent multitasking skills
Critical thinker and problem-solving skills
Team player
go to method of application »
Applications, consisting of covering letter explaining why you feel you should be considered for this post, a full CV and contact details for two referees should be sent to jobs@olpejetaconservancy.org. Please note, only applications that total no more than five pages in length for the CV and cover letter together will be considered. The closing date for applications is Friday, 22nd January 2021
Apply via :
jobs@olpejetaconservancy.org
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