Job Description
Coca-Cola Beverages Africa is the largest African Coca-Cola bottler, accounting for 40% of all Coca-Cola volumes on the continent. CCBA is a market leader in the NARTD non-alcoholic ready to drink market in Africa. CCBA has an extensive footprint in Africa, employing over 16 000 employees.
Key Duties & Responsibilities
Provide specialist and operational support on
RTM design and execution.
SFE, Sales Force Effectiveness, covering.
Traditional trade
Modern trade
Customer segmentation
Channel management
RED execution and efficiency
Sales force engagement
Master data management and effective routing for retail outlets.
Execution elements of Innovation projects.
Secondary distribution.
Commercial digital agenda, including Sales Automation.
In these areas,
Identify, codify and deploy best practices, core processes and enabling systems – this will require effective partnering and collaboration to spot practices for deployment
Design and deploy capability building assets, including learning solutions, development programs, working with HQ HR
Train, support and coach local Commercial teams to adopt and use frameworks, tools, assets and best practices
Measure and benchmark key dimensions of sales performance
In addition
Provide specialist support for complex projects, incl. business development.
Support the RTM Manager in providing thought leadership and content that shapes business strategy and plans.
Judgement and Decision Making
Inform decisions with regards to Route to Market design and execution strategy.
Scoping and designing learning solutions for Sales Force Effectiveness.
Skills, Experience & Education
Qualifications and Experience
Academic background: Relevant University, Bachelor degree is essential.
Approximately 5 – 10 years of relevant corporate experience
In addition:
A track record of delivering results in a Sales role that focused on building capability
Competencies
Sound knowledge and experience of Sales Force Automation, Effectiveness and Third Party Management,Distribution model
Competent understanding of stock management and stock modelling
Ability to implement governance and compliance processes
Strong interpersonal and communication skills
Ability to build relationships and work effectively across multiple functions, business units and teams.
Good cross functional experience and understanding of the value chain
Well organized and able to prioritise and plan work
Strong orientation towards customer service
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